Archive for the ‘Blog’ Category

Integrated Marketing Checklist

I’ve created a marketing checklist for my clients. If you’re responsible for the growth of your business (as an entrepreneur, salesperson, or senior executive), this checklist will identify areas of improvement for your business. Feel free to download and share it.
Marketing Checklist
View more documents from Brian Hollowaty.


Social Media ROI: by Socialnomics

Here’s a powerful video from Erik Qualman’s Socialnomics blog that shows the ROI on social media.

Over 300,000 businesses have a presence on Facebook and roughly a 1/3 of these are small businesses.
Gary Vaynerchuk grew his family business from $4 million to $50 million using social media. Gary’s eccentric personality and offbeat oenophile knowledge have proven [...]


Is Social Media a Fad? Or the biggest shift since the Industrial Revolution?

Here’s a powerful video from Erik Qualman’s Socialnomics blog that shows how social media is changing our lives and our businesses. If you’re unsure about investing in social media, watch this..
 

Data/Stats from the Video (sources are listed below by corresponding #):
 
Stats:

By 2010, Generation Y will outnumber Baby Boomers. 96% of them have joined a social network.
Social Media [...]


Personal Branding Using Social Media

Personal Branding Using Social Media
View more documents from brian.hollowaty.

A strong personal brand, with an online component is CRITICAL to your success in these challenging times
Whether you’re a corporate executive, a performing artist, or an entrepreneur, it’s critically important to establish your personal brand. We are now facing incredibly competitive times, [...]


It’s True . . . A bit of BS is required to Be a brand!

When people think of you what do they think? Do you know?
Are you clear on what you want them to be thinking about you?
Are they thinking of you at all?
The answers to these questions have everything to do with your own individual brand.
Here’s how it works. Designing your brand is made up of [...]